“You miss 100% of the shots you don’t take.” Hockey legend Wayne Gretzky made this quote famous, and it has transcended the sporting realm.

It’s an inspiring message that encourages people to take action despite the risk of failure. After all, you never know whether or not success is around the corner unless you try.

However, not all the shots you take deserve recognition, especially if you’re trying to push a particular agenda or pull another person down. It’s the kind of attempts featured on this subreddit, where we lifted the photos you’re about to see as you scroll through.

Discover more in 64 Times An Attempt Was Made And Ended With An Embarrassing Fail (New Pics)

Click here & follow us for more lists, facts, and stories.

#1 To Steal A Bike

#2 To Make Fun Of Bernie’s Ideology

#3 To Be A Bigot

Late 2000s/early 2010s meme culture gave birth to the phrase “epic fail,” a term many would still likely use to describe the miserable attempts featured on this list. If you came of age at that time or are simply familiar with it, the expression was one of the famous put-downs used to highlight someone’s misfire.

#4 To Kidnap A 5 Year Old Girl

#5 To Do Something “Nicely”

#6 To Starve The Wedding Photographer

Finding joy in someone else’s misfortunes is what experts refer to as schadenfreude. And according to neuroscientist Dr. Dean Burnett, it is a common emotion resulting from “deeply ingrained processes” in our brain.

In his article for BBC Science, Dr. Burnett explained that it all comes down to social status and how we want others to perceive us. One way to improve that status is to see someone else lower theirs.

#7 To Write An Obituary

#8 To Insult Instagram

#9 To Buy A Pizza From A Real Pizza Place

Dr. Burnett clarified that schadenfreude typically only happens when we see someone “deserve it.” We tend not to enjoy the misfortunes of likable people because of another brain tendency he referred to as the “Just World” bias.

“Our brains have evolved to assume that the world is a fair place, even if the actual evidence for this doesn’t stack up,” Dr. Burnett wrote, adding that our brains also positively respond to perceived fairness, like how they do to raised social status.

#10 To Have Free Speech

#11 At Complimenting A Cat

#12 To Describe

While it may seem sinister, enjoying another person’s failure has its upsides. According to psychologist Dr. Mark Travers, one benefit is that it reminds people that those who violate social justice will receive their comeuppance.

“It’s like a shot of self-esteem, reminding you that you may not be so bad after all, and that others are worse off,” he wrote.

#13 To Drive To A Rally

#14 To Build A Bridge To Get Over It

#15 To Create A Natural Wonder

Dr. Travers did mention the downsides of schadenfreude, one of which is draining your empathy reserves. And like all things in life, it all comes down to finding a balance.

“In the future, take a moment to pause and ask yourself why you’re feeling schadenfreude. Is it for the secret self-esteem boost? Or is it maybe a bad habit spiraling out of control?”